Marketing

5 Easy Ways To Turn Reviewers into Top Brand Advocates

There’s an opportunity staring right at you, and you are not taking advantage of it (unless you’re Amazon, in which case – way to

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How to Draft the Perfect Outreach Email to Influencers

Influencer outreach is a make-or-break step in your efforts towards content marketing. Studies have shown that up to 56% of successful influencer campaigns’ ROI

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How PR Firms are getting Influencer Marketing all wrong

Digital technology has disrupted the conventional media practices, particularly those related to brand awareness, public response and corporate communications. Despite these development, PR indsutry has been

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