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9 Strategies to Turn Into a Top Social Media Influencer

What do you need to become a social media influencer? A unique voice, deeply engaging content and a niche that makes your content unique...

Finding the Best Hyperlocal Influencers for Your Small Business

Who are hyperlocal influencers? Hyperlocal influencers are those who post their opinions and reviews on a plethora of forums — bloggers, Instagram engagers and the...

5 Easy Ways To Turn Reviewers into Top Brand Advocates

There’s an opportunity staring right at you, and you are not taking advantage of it (unless you’re Amazon, in which case - way to...

6 Unique Ways to Reward Influencers during the Holidays

The holiday season brings about a great opportunity to launch new campaigns, release products and have themes promotions to help customers get into the...

Instagram Opens Doors for Influencer Marketing with Branded Tag Option in...

It’s 2017, and the influencer marketing boom is here to stay. In India, the major social media platforms used for influencer marketing are Twitter,...

How PR Firms are getting Influencer Marketing all wrong

Digital technology has disrupted the conventional media practices, particularly those related to brand awareness, public response and corporate communications. Despite these development, PR indsutry has been...

Instagram Pods Effect on Influencer Marketing

In 2016, Instagram stopped its chronological feed for an algorithm timeline. Naturally, after this change many users lamented because it would now be more...

Influencer Marketing is Increasing Faster Than Digital Ads

Influencer marketing is not a new trend just like digital ads weren’t a game changer (which overcome billboards, print ads and other forms of...

Brands and Instagram Influencers warned by the FTC

The Federal Trade Commission has begun cracking down on content from social media influencers whose posts aren’t clearly recognizable as advertising. On, Wednesday the...

How To Reach Out To Millennials via Influencer Marketing

Who are Millennials? Millennials are people who fall between the age of 18-34 years. These young, globally immersed, digital natives have a strong penchant to...