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Influencer Marketing

Peer to Peer Influencer Marketing – A boon for Hyper-local retail

A few days back, I decided to check out this newly-opened restaurant in Gurgaon that I’d been hearing about from friends. As I sat...

The Complete Guide: Influencer Marketing

The Complete Guide: Influencer Marketing Influencer marketing is nothing new but to get maximum advantage from influencer marketing, you have to know about it in-depth....

Qoruz ‘Influgraphics’: India’s Most Influential Politicians

At Qoruz, we are always excited about how the online world influences and reshapes our real world. That’s why, when we are not busy...

5 Greatest Influencer Marketing Myths Still Alive

If you haven’t stepped into the pool of influencer marketing, now would be an ideal opportunity to get your feet wet. Influencer marketing is...

How PR Firms are getting Influencer Marketing all wrong

Digital technology has disrupted the conventional media practices, particularly those related to brand awareness, public response and corporate communications. Despite these development, PR indsutry has been...

How To Reach Out To Millennials via Influencer Marketing

Who are Millennials? Millennials are people who fall between the age of 18-34 years. These young, globally immersed, digital natives have a strong penchant to...

Influencer Marketing is Increasing Faster Than Digital Ads

Influencer marketing is not a new trend just like digital ads weren’t a game changer (which overcome billboards, print ads and other forms of...
influencer marketing

4 Ways to Spot the Right Influencers for Your Brand

According to a recent consumer study, 91% audience have more trust on influencers than brands. When audiences don’t have trust in your brand you...

Instagram Pods Effect on Influencer Marketing

In 2016, Instagram stopped its chronological feed for an algorithm timeline. Naturally, after this change many users lamented because it would now be more...
influencer marketing

How To Present Data Analytics When Using Social Media Influencers

Influencer Marketing has been growing for the last couple of years and nobody can deny the importance of it. A crucial part of it...